A Word from the Organizers

Welcome to Egypt International Boat Show

Together, we launched the first edition of the exhibition in 2007 and successfully ran five consecutive editions until 2011. After a hiatus of several years, they revived the show last year with its sixth edition at the Marassi Village in the North Coast, which was met with significant success and high attendance.

From the outset, the idea of jointly organizing a specialized boat and yacht show aimed to serve this important sector. With proper attention, this exhibition could become a distinguished hallmark for Egypt. Over previous editions, we’ve observed the growth and diversification of this sector. Recently, the market for boats and yachts in Egypt has experienced a resurgence, with Egyptian manufacturers competing strongly with foreign products. Additionally, the Egyptian government’s focus on yacht tourism, offering incentives to promote it, and its efforts to develop and modernize ports have significantly contributed to the success of the exhibition.

The seventh edition of the show featured an unprecedented media campaign through various channels, both domestically and internationally, before and during the event. Prominent figures have been engaged to promote not only the exhibition but also yacht tourism in Egypt. The event is presented as an ideal opportunity for anyone interested in purchasing a boat or diving into the exciting world of sailing. The exhibition will showcase more than 120 brands, offering a wide range of sizes, models, attractive prices, discounts, and flexible payment options.

I praised the substantial governmental support, noting that the seventh edition of the Egypt International Boat and Yacht Show is under the patronage of the Ministry of Transport, the Ministry of Industry, the Tourism Authority, the Suez Canal Authority, and EgyptAir, alongside major private-sector leading companies sponsoring the show.

Together, we aim to position Egypt as a global hub for yacht tourism.

Amr Selim

Chairman of

Professional Publishing & Promotion (PP&P)

Welcome to Egypt International Boat Show

We are excited to welcome you to the 7th edition of the Egypt International Boat Show 2025. Throughout its history, this event has continually offered an outstanding platform to highlight the finest offerings in the yachting and boating lifestyle industry. It is important to mention that we have also given considerable attention to catering to the interests of watersports and beach life enthusiasts.

In our effort to showcase the latest offerings in the market, this edition of the show highlights not only renowned international brands but also showcases the outstanding creations from Egyptian manufacturers, serving both local and global audiences. We have also selected the finest exhibitors showcasing top brands of engines, a variety of equipment, and accessories that every boater requires for their maritime vessel. Due to their dedication and success in catering to this expanding market niche, we have successfully created a luxurious event that is anticipated to grow each year. This growth is fueled by the increase in local production and the entry of new dealerships into the market. Our success is significantly boosted by the support of our sponsors and media partners, who have played a vital role in enhancing the visibility of this show to our target audience.

We sincerely appreciate the interest in our show, from sponsors, exhibitors and visitors alike. Your enthusiasm inspires us to persist in our efforts and motivates us to continually provide the highest quality and fruitful experience for all.

Ahmed Allam Ph.D

Chairman of

Art Line for Organizing Exhibitions & Conferences

The 7th Egypt International Boat Show

A celebration of luxury, innovation, and nautical excellence

Egypt is preparing for a standout event in the maritime calendar—the 7th Egypt International Boat Show! Scheduled from February 6–9, 2025, at the Cairo International Convention Center, this prestigious event is not just an exhibition but a celebration of luxury, innovation, and nautical excellence. With a lineup of over 120 top-tier international and local brands, an exclusive guest list featuring global industry leaders, and an unmatched showcase of boats, yachts, and marine technology, this year’s edition is set to be a game-changer. The event is poised to solidify Egypt's position as a global yachting event hub, bolstered by significant government and private sector support, a powerhouse media campaign, and a roster of elite sponsors and partners. Whether you're a maritime enthusiast, investor, or simply someone with a passion for luxury on the water, this is the event of 2025 you can't afford to miss.

The Egypt International Boat and Yacht Show has a rich history that dates back to 2007 when it was first launched by Mr. Ahmed Allam, Chairman of Art Line for Organizing International Exhibitions and Conferences, and Mr. Amr Selim, publisher of Sports & Fitness and He Magazine. As the visionary founders of the event, they aimed to establish a world-class exhibition that would showcase Egypt’s growing maritime industry and connect it to the global yachting market. For five consecutive years, the show flourished, attracting top-tier exhibitors, industry leaders, and yachting enthusiasts. However, due to the 2011 revolution, the event was put on hold, leaving a gap in the region’s luxury boating scene. After over a decade, the show made a spectacular comeback in the summer of 2024, reflecting the revival of Egypt’s yacht and boat market. Held on water and land, the event’s return was a resounding success, paving the way for an even grander 7th edition in 2025. With global recognition in its sights, the Egyptian Boat Show is set to position Egypt as a key player in the international yachting industry, ensuring that the event continues to evolve into a prestigious global exhibition.

The decision to host the Boat and Yacht Show in Cairo during the winter is a strategic move aimed at maximizing accessibility and expanding the event’s reach. Cairo provides a central and well-connected location that allows more visitors, industry professionals, and potential buyers to attend. Hosting the event in the capital ensures that a wider audience, including investors, boating enthusiasts, and first-time buyers, can explore the latest in the maritime industry without having to travel far. Additionally, the timing in February gives attendees the perfect opportunity to plan ahead for the summer yachting season, making informed purchasing decisions well before peak sailing months begin. This approach not only increases business opportunities for exhibitors but also reinforces Egypt’s ambition to become a global hub for yachting and marine tourism.

The show promises an unparalleled showcase of maritime excellence, bringing together over 120 international and local brands under one roof. Attendees can expect to see a stunning array of boats and yachts, ranging from sleek speedboats to ultra-luxurious superyachts, alongside cutting-edge marine technology, accessories, diving, and water sports equipment. The exhibition will feature top-tier exhibitors, including leading yacht manufacturers, marine service providers, and lifestyle brands, offering exclusive deals, discounts, and flexible financing options for potential buyers.

The event is receiving unprecedented support from the Egyptian government, underscoring its importance in positioning Egypt as a global maritime hub. The event is held under the patronage and support of key governmental bodies, including the Ministry of Transport, the Ministry of Industry, the Tourism Promotion Authority, the Suez Canal Authority, and EgyptAir, all of which recognize the show’s potential to boost yacht tourism and marine trade. With Egypt’s renewed focus on developing its ports, offering incentives for yacht tourism, and modernizing its maritime infrastructure, the exhibition aligns perfectly with the country’s long-term economic and tourism strategies. The active involvement of senior state officials, key public figures, and dignitaries at the opening ceremony further emphasizes the government’s commitment to expanding Egypt’s presence in the international boating industry, making this year’s edition a milestone in the nation’s maritime ambitions.

The 7th Egypt International Boat and Yacht Show is made possible through the collective efforts of prestigious partners and sponsors who have come together to elevate this event to an unparalleled level of excellence. Major private-sector companies have contributed to making the event an unforgettable experience. Town Writers, a rising real estate developer, sponsored the show as the real estate partner, and Banque du Caire, the official banking partner, while Seven, as the financing partner, offers exclusive financial solutions for those looking to invest in their dream boat or yacht.

Among the standout sponsors this year is Abu Ghaly Automotive Group, the automotive partner, which will host a Mercedes-Benz booth showcasing some of the brand’s most luxurious and high-performance vehicles. This exclusive display allows attendees to explore the latest automotive excellence, perfectly complementing the event’s high-end atmosphere. Whether on land or at sea, the show promises to deliver the ultimate luxury experience, bringing together world-class brands that cater to the tastes of elite visitors, investors, and enthusiasts alike.

Ensuring that the show is perfectly curated, Lounge Black, a leading luxury consultancy, is enhancing the overall visitor experience to attract Egypt’s elite. Cunacci, a high-end furniture brand, has provided top-of-the-line furnishings, creating an atmosphere of elegance and comfort. Meanwhile, Islam Farahat Innovation, a renowned Egyptian architect and designer, has crafted custom-made wooden trophies to honor sponsors and officials.

To enhance the hospitality experience, 30North Café is offering VIP lounges and premium catering services, ensuring guests enjoy world-class refreshments throughout the event. Soma Bay, one of Egypt’s most luxurious coastal destinations, played a key role in the media campaign, hosting stunning promotional shoots showcasing the beauty of Egypt’s yachting scene. Concorde El Salam Hotel also hosted the exhibitors and press conference lunch, providing a prestigious venue for the event’s pre-launch activities.

Leading PR and media partners have powered the massive media campaign behind this edition. One of them is Push Management, a top PR firm that ensured the presence of key industry figures and VIP guests at the event. The campaign has also partnered with renowned local and international publications such as Sports & Fitness Magazine, He Magazine, Identity Magazine, MyEgypt online platform, and LovinCairo, as well as The World of Yachts Magazine (Dubai) and Bahari Platform (Kuwait), expanding the event’s reach beyond Egypt. OBJ Creative Digital Studio also played a crucial role in producing high-end promotional content.

This year, the show is also making history by collaborating with two famous influencers and vloggers, Zeinab Azzam and Tamer Beshir, whose combined reach of 3 million across Egypt and the MENA region is helping to bring the event into the global spotlight. Thanks to this powerful network of partners and sponsors, the 7th Egypt International Boat and Yacht Show is set to be an unforgettable, world-class event that cements Egypt’s status as a rising force in the international yachting industry.

Attracting widespread international attention, the event has had numerous delegates from various countries registering through the official website to confirm their attendance and interest. Among the prestigious guests, the President Delegate of the Monaco Yacht Club is set to visit the exhibition on February 8, the third day of the show, further solidifying Egypt’s growing reputation in the global yachting industry. This exclusive event will run from 12 PM to 10 PM daily and is accessible by invitation only, ensuring a curated and high-caliber audience of industry leaders, investors, and enthusiasts. With top-tier international participation, this year’s edition promises to be a landmark moment for Egypt’s maritime and luxury tourism sectors.